As students prepare to secure future internships or marketing positions, are they career-ready? How can we better prepare them for the agility needed on the job? In this webinar, we will explore:
- Effective uses of Marketing Mini-Sims (ABAs) in a variety of class modalities to support critical thinking and analysis skills.
- The role faculty and academic departments play in preparing students for marketing careers and how simulations can help.
- Strategies for incorporating Marketing Mini-Sims into your marketing courses to drive student engagement.
